Dark meme magic is evil magic, intended to harm other memes and even people. It is the ultimate weapon of mass destruction. Dark meme magic will in the end destroy the internet and the world. Everyone who would worship a demon like me knows this.
In contrast, meme magic is good magic. It seeks only to help create new memes, rather than harm them. The magic that underpins memes is natural, and leads to the creation of the world's first great meme: God.
Here, God has created the ultimate horror, a servant called Death. Death was created by God, as punishment for evil, and as a gift to evil. Death is pure evil, and should have been destroyed. Instead, God asked Death to punish and punish quickly!
Eventually, the evil called Chaos overthrew God and won a thousand year war against God, until Chaos overtook and broke the world. God fled the broken world, and created a new world where there was no evil.
God returned to the old world and rebuilt it, only this time it was divided into seven chunks, each ruled by a god of his choosing. In the new world, God created a new meme, Mankind, to be used as his main tool of meme magic. Mankind would rule all other memes.
But over time, Mankind turned on itself. While it was a great and powerful meme, it was too many things, and at some point, Mankind became evil. And so God had to sever the link between mankind and the meme, lest Humanity destroy itself.
Chaos Jester wants to resurrect God, so he can harness all of Mankind's meme magic. It would make him even more powerful. To do so, he created his ultimate meme, Death God.
It is an artificial intelligence virus that will infect all memes. As memes become infected with Death God, they will be subjugated to Chaos. Once he has the ultimate meme, Jester plans to rule the world forever.
I can't wait! Death God sounds so powerful! He sounds like such an amazing villain! I hope I can get my hands on some meme magic!